Answer

7787BR is a Breguet reference number. The Classique 7787 is a 39 mm watch in 18k rose gold with an automatic movement, a power reserve display, and a moon phase. A replica 7787BR is a counterfeit copy of that watch. Breguet runs no replica line and licenses no factory to build one. US law bans the sale and the commercial import of counterfeit watches.

What the reference code means

Breguet splits reference numbers into blocks. Digits name the model. Two letters name the case metal. More digits name the dial and hands. The last group names the strap.

  • 7787: Classique case with power reserve and moon phase
  • BR: 18k rose gold. BA is yellow gold, BB is white gold, PT is platinum, ST is steel
  • 12: dial variant, silvered gold with guilloche
  • 9V6: strap code

Genuine 7787BR specifications

  • Case: 39 mm, 18k rose gold
  • Movement: Calibre 591 DRL, automatic
  • Power reserve: 38 hours
  • Frequency: 28,800 vph, 4 Hz
  • Silicon escapement parts
  • Dial: hand-engraved guilloche on a gold base, moon phase at 6 o'clock, power reserve scale on the upper dial
  • Sapphire crystal and sapphire caseback

Breguet updates spec sheets by dial variant and year. Confirm details with an authorized dealer.

Where replica 7787BR watches differ

Listing photos show the correct silhouette. In hand, the gaps appear:

  • Guilloche: hand engraving on the original cuts deep, even lines. Stamped patterns sit shallow and repeat.
  • Moon phase: copies use a simple 29.5-day disc or a day-night disc. The original aperture shows a moon against a star field.
  • Movement: replica cases hold a Miyota 9015 or a Chinese automatic with a decorated rotor. Breguet Calibre 591 DRL parts do not interchange.
  • Caseback: originals carry Swiss precious-metal hallmarks, a reference stamp, and a serial. Copies carry generic stamps.
  • Buckle: original Breguet buckles carry the maker's mark and a matching metal hallmark.

US law on counterfeit watches

The Lanham Act, 15 U.S.C. 1114, lets a trademark owner sue sellers of counterfeit goods. 19 U.S.C. 1526 bars import of goods bearing a counterfeit mark. U.S. Customs and Border Protection can seize and destroy such shipments. Section 1526(d) holds a narrow personal-use exemption: one article of a type, not for resale. Distribution and commercial import stay illegal. Breguet does not service counterfeit watches, and most independent watchmakers decline the work.

Checking a watch sold as genuine

  • Ask for the certificate of origin. Breguet issues one per watch.
  • Confirm the serial through an authorized retailer or a Breguet service center.
  • Ask for service records and the original invoice.
  • Compare case dimensions and dial finish against a catalog photo.

A 7787BR offered far below used market price is a counterfeit, a stolen watch, or both.